Imagefilm - 2022
DOP: Johannes Obermaier
DOP Drone: Gabriel Manz, Skynamic
Director: Aurelia Kanetzky
Client: IGM Fenster & Fassaden
In order to create something that will preserve its modern identity 100 years into the future, you have to be pretty smart and, perhaps, a little clairvoyant.
For IGM, Germany's leading window and facade manufacturer, we as a team didn’t look behind but rather into these facades and discovered that the construction of the future is not (only) defined by timeless design, but by what constitutes a building itself and the responsibility it holds. All of this needs to be ahead of its time while simultaneously being invisible to the naked eye.
For this Image Film, we therefore made glass the protagonist, so that we as viewers could gaze, as if via a crystal ball, into the very manufacturing of tomorrow's buildings. With prisms, mirrors, streak filters and other glass utensils we played in front of the camera for a true futuristic feel.